AirUp x Haribo

AirUp is a brand that creates water bottles that combine with “pods” to give water a flavor using smell. This fictional project features a collaboration between AirUp and Haribo, centered around a new water bottle and new pods. I wanted to create a colorful and dynamic atmosphere, as both brands target a young audience. The challenge was to respect the graphic identities of both brands, so I chose to use red/pink, two colors that are very prominent in both brands.